OUAI
OUAI Build Your Own Bundle
← Benchmarks
capture
01 announcement
02 header
03 hero
04 bundle_builder
05 bundle_builder
06 bundle_builder
07 offer
08 offer
09 quiz
10 footer
10 sections
SKELETON OK
Use as skeletonRe-capture
bundle_builderbuild-your-own bundle with GWP free-mini thresholdper-product add-to-cart with step progressionanchor_nav_onlyview_to_atcatc_to_checkoutoffer_clarityincentiveprice_framingeducationpersonalizationfriction_reductionproof_visual
01announcementReinforce shipping/free-gift incentive across the topsite chrome — drop on LP
02headerSite logo and persistent navsite chrome — drop on LP
03heroIntroduce the build-your-own-bundle concept and free-gift incentive
04bundle_builderStep 1: prompt selection of a cleanse/shampoo product
05bundle_builderStep 2: prompt selection of hydrate/repair products
06bundle_builderStep 3: prompt selection of treat/style products to complete bundle
07offerStep 4: incentivize hitting spend threshold to add a free mini
08offerLet visitor choose the free mini reward
09quizOffer personalized product recommendation via quiz for undecided visitors
10footerSite footer with newsletter signup, nav links, legal and socialsite chrome — drop on LP